Wine Embassy

Uncorking eCommerce Potential with Wine Embassy
Ashley, Project Manager
WineEmbassy, a wine-lover's dream born out of passion and a desire for less-known, boutique wines, was established by Francois & Philippe in 2012. It started as the first wine bar in HCMC and quickly expanded to importing and supplying top value wines to hotels, restaurants, and wine bars. Embracing this vision, our team developed a seamless, user-friendly WooCommerce eCommerce platform that enhances their wine distribution in South and Central Vietnam, strengthening their online presence and reach.

Boost sales with catalog rollout

Choosing the WooCommerce Advantage
Leveraging WooCommerce: A cost-effective, powerful choice for a thriving eCommerce platform.
Boosting sales with eCommerce
Adopting eCommerce to power up sales, driving significant growth and business success.
Messaging & Click-to-Call Integration
Faciliting seamless contact with enhanced shopping experience: online chat (Messenger, Zalo) and mobile click-to-call.
Strengthening Reach through Nationwide Delivery
Expanding horizons with nationwide delivery, bringing premium wines to doorsteps across the country.
2023 WineEmbassy Mockup

WooCommerce: Perfect Pairing for Sales

Our choice of WooCommerce for WineEmbassy was guided by practicality and swift market entry. Its intuitive interface made it suitable for teams with basic backoffice skills. It offered a cost-effective route to develop and maintain the site, without compromising on integral features like online payments, shopping carts, and contact forms.

Our approach involved selecting a theme in line with the brand’s identity. We prioritized security, given the omnipresent cyber threats. Vietnamese translations were incorporated to cater to local consumers, ensuring the design still held up. SEO optimization was attended to, benefiting website speed and searchability. We configured the site, arranging payment gateways, shipping methods, and forms. In order to better accommodate Vietnamese behavior and habits, we seamlessly integrated popular online chat platforms such as Meta Messenger and Zalo, enabling smooth and convenient ordering while offering personalized assistance.

The WineEmbassy project signified more than an online catalog. It marked the onset of a digital journey to a user-friendly, efficient eCommerce platform capable of boosting sales.

Sip on tech innovation. Save costs, uncork possibilities!
Sip on tech innovation. Save costs, uncork possibilities!

Selecting a brand-aligned theme from a broad range of options

Importing catalog for extensive product variety

Strengthening security to protect against cyber threats

Integrating Vietnamese translations while maintaining design integrity

Optimizing SEO to improve website speed and searchability

Configuring website settings including payment gateways and shipping methods

Integrating online chat platforms (Meta Messenger & Zalo)

Including Cash On Delivery option for customer convenience

Training staff for effective management and maintenance of the site

Enhancing user experience through intuitive site navigation

Implementing contact and registration forms for improved customer interaction

Tasting Success by the Numbers

+9
Years of collaboration
Cultivating a fruitful 9-year partnership, beginning with an innovative iPad wine app.
3
Sutunam experts
Harnessing the expertise of 3 Sutuers: a digital consultant, developer, and project manager.
+300
Products in Catalog
Presenting an expansive product selection with over 300 unique wine offerings in the catalog.
<3
Months of intense work
Rapid time-to-market, with planning, development, testing, and deployment in under 3 months.